Really rich people are smart. They said
"How can we make more money and how can we keep it rolling in?"
There are a limited amount of super wealthy people so we can't really focus on them and besides super wealthy people aren't easy to fool.
The middle class has some money but not enough to buy a bunch of stuff from us.
I know! We will make owning a lot of stuff, and fancy stuff and useless stuff status symbols! They can't afford all this of course, but we can get around that by giving them credit! It will give them a way to look rich to their friends! Then we can make money off them being in debt AND we can make money by selling them a bunch of silly garbage, and they will have to keep paying their entire life!!
BUT! We have to keep the message coming that they will be somebody with all this stuff, that they will be happy and fulfilled with this stuff even when they become so stressed out that they have to resort to pharmaceuticals, drugs and alcohol to cope with living this lifestyle. WAIT! We can make money selling these too!!!
We can even make money from the message!! Let's charge them to put a device in their house that constantly pounds this message into their brains and more importantly the brains of their children!! The parents will be so weary from the stress of the lifestyle we impose on them, they will plant their kids in front of the television and we can raise our own little consumers!! Its like a money garden and the kids are the crops!!
We have it all figured out! Now we can keep making more and more and eventually even we will be happy when we finally have enough money!
We've opted out, see you outside
