Here in South Texas you have three choices for grocery shopping - HEB, Walmart and Target. And none offer great coupon deals. But HEB does encourage couponing to the extent that it offers them (they hang coupons by the product for people to take, and often print coupons at the register when you check out, for use next time). Problem is that the coupons aren't that great. Buy ItemA and get completely unrelated ItemB for free. Well, if I don't want ItemB, then why would I put myself out to buy ItemA that I might want, but wasn't really needing to buy? Or, buy 3, get $1 off. What am I, a single person, going to do with three large tubs of plain yogurt that has an expiration date? No double coupons, only one coupon per product, none of the "extreme couponing" advantages you see on TV. Since HEB has the best food products, Walmart and Target aren't much competition for them, and they don't need to offer good couponing. That said, at least the cashiers don't give you evil eye.