I meant that when I deal with friends, the #1 problem is not their feeling that they deserve purchase X now (as opposed to waiting for it), but why they would even want to have an X at all.
Or keep an X that they don't use. As for instance my neighbors, who at a rough count have an medium-sized RV, a camping trailer about the same size, a power boat, and a jet ski, none of which have left their yard in at least 5 years. Add two 60s-70s cars they supposedly plan to restore "someday", and a garage that they can barely move around in because it's packed with "stuff".