This is a book but it can be read straight from the web , more of a detailed essay , but no less compelling a read.
It is a study on how a firm starts ,develops and eventualy dies ,often with a phoenix like return from the ashes .
The actual reference in the book is of "the american office " T.V. show and how that is a pretty good example of the mcleod lifecycle of a business.
All that aside it's a good read if you enjoyed said T.V. show and wondered why it was so intangibly addictive , as i did.
Enjoy.
linkie below...
https://www.ribbonfarm.com/2009/10/07/the-gervais-principle-or-the-office-according-to-the-office/
