"Sure". I get all that. I have owned Macs, a number of them, both new and used. To some degree I get it, and to some degree I don't.
But that is (always) the thing with single stocks. What happened to BlackBerry? Lots of people LOVE their FaceTime, iMessage, whatever - and it's doing *that* that keeps people hooked on Apple, because their whole family is on it. And yes they have shitloads of cash so they can buy out whatever looks like a competitor - for a while.
Don't get me wrong, I don't think Apple is a bad investment, really. I get that people will pay 4, 5, 6.. well, whatever times "bill of materials" cost for something seen as luxury or more stable.
I find iOS horrible, actually horrible. OSX not so much, but certain things I never figured out the keyboard shortcuts for. And I abso-fucking-lutely despise this "walled garden" stuff. Makes me angry - same with what Sony did with Linux on the PS3.
Anyway.. enough offtopic. Apple will do ok until they don't :)