I interpreted it as a study of which current companies had the biggest dividend yield in 1989, then seeing what would have happened if you invested in those companies from 1989-2015. Of course this excludes all the companies which had high dividend yield in 1989, then went out of business in 1990. But you are correct, the way I wrote it, it fits the Look-Ahead Bias. Interesting that both can lead to the same error.
All indexes demonstrate survivorship bias. Your example just demonstrates the performance of two indexes, the Dividend Aristocrats vs the S&P 500, that use different inclusion criteria..
S&P 500® Dividend Aristocrats® measure the performance S&P 500 companies that have increased dividends every year for the last 25 consecutive years. The Index treats each constituent as a distinct investment opportunity without regard to its size by equally weighting each company
So the dividend aristocrat index
equally weights all S&P 500 companies that have raised dividends 25 consecutive years.
This strategy is easy to back test because it has easy selection criteria. With a little work, you could look at dividend history and the constituents of the S&P 500 in 1989 and create the index, changing it every year as companies with 25+ years of dividend growth were added and dropped from the S&P.
Many tend to think of indexes as static collections of stocks when, in fact, they are dynamic portfolios in and of themselves. Look at the S&P 500 in 1999 and compared it with the S&P 500 of today.
http://etfdb.com/history-of-the-s-and-p-500/#1999In 1999 vs 2013 the S&P 500's top 10 holdings were:
1. Microsoft - Apple
2. GE - Exxon
3. Cisco - Google
4. Walmart - Microsoft
5. Exxon - GE
6. Intel - JNJ
7. Lucent - Chevron
8. IBM - P&G
9. Citi - JP Morgan Chase
10. AOL - Wells Fargo
So of the top 10 in 1999 to 2013, only 3 overlap. AOL and Lucent are not even around anymore!
Taking an index and tracking the constituents back a number of years would demonstrate exercising survivorship bias but the example of tracking returns of the index over time or comparing two indicies is not.
An interesting question would be why the Dividend Aristocrats out performs the S&P 500...