I currently have a 401k which will probably be the bulk of my retirement and I invest in low expense index funds. I also have a taxable TDAmeritrade account that I use to trade and take a little more risk. I have a Roth IRA that I'm thinking about using to buy dividend producing stocks for the long haul. I just opened a Loyal3 account which I will contribute about $200 a month. I am trying to figure out what my strategy should be for this account. Should I use the Loyal3 account to buy dividend producing stocked like Coke, Unilever, McDonald's, etc. and do something else with the IRA? Or, should I buy the dividend stocks with the IRA and use the Loyal3 account to buy stocks that I would not normally buy like Amazon, Apple, or Google. I plan to buy and hold long term in the Loyal3 account.