My mother is an insurance broker and is very knowledgeable about insurance, new Obamacare rules, etc.. but she’s not very tech savvy. With the big national insurance changes happening soon she has decided to pay for a website where she could explain how it works and get some business her way.
Anyways, the website it setup and she’s paying for it now, but she is unsure on how to get traffic to her website. Most other insurance provider colleagues of hers do “email bombing” where they buy email addresses and send a mass-email to everyone on the list.
How does this work? I see that you can buy email addresses online, but what is the workflow to send your message to them? Is there a specific tool for this?
Thanks for any help
Ryan