I recently moved within walking distance of a movie theater, and I've been going almost weekly. But only on Tuesdays when the cost is $5.95. Luckily, I am not in the habit of purchasing snacks (in the "olden days" I usually went to dinner pre-movie with my BF or friends, so movie popcorn was never really a thing for me).
I have no idea why, but I'm getting a lot of enjoyment out of it.
Isn't the start time ridiculous, though? I leave my apartment at whatever time they claim the movie starts, walk to the theater, buy my ticket at the auto kiosk, go to the bathroom, and get to my seat as the first preview is starting. Pretty nice to have that all worked out.