Yeah, the attraction has mostly transcended functionality when you get above a $20 Timex. I used to make a point of wearing my Fossil ($120 or so, don't recall exactly) to work with my business attire. But it slipped a pin and flew off my wrist a couple of years ago, smashing its face on a city street, and I realized I no longer cared enough to get it fixed, even for free.
I really don't want this to happen to my nice watch ($350 - my last purchase before the Badassity started).
It is funny how much MMM changes your mindset. I felt fine about buying the watch because I paid with money I'd saved and it was a 'reward' for an arduous task.
*facepunch, facepunch, facepunch*
A) I'm in a flaming debt emergency, so how can I be 'saving' extra money?
B) Why do I need to buy rewards?
I love the watch, I'm not going to get rid of it - it serves as a reminder of who I've been for a long time and who I'm trying not to be. But *facepunch*.