Got this email today from an insurance agent. I shopped for new renter's insurance, and found a cheaper one and was arranging to switch to the new provider. His response to my "what are the next steps" email:
"We can make it effective today. I would just need to take payment. If we set you up with automatic payments, we only have to take one month down. If we just bill you every month, then 2 months down. "
This was for a $180 annual premium.
I was flabbergasted that people choose monthly payments, with a $3-$5 service charge, for a <$200 premium!