Been writing with kids in the background so forgot my punchline, anyway, what I wanted to say, all the social perception associated with spending is positive - you are either living the life or you are a victim of malignant forces greater than yourself. And vice versa for saving, you are either a miser or an asshole.
I was struggling with that for a long time and finally now in my early 30s I reached the stage where I just feel a sort of cynical contempt mixed with a bit of pity when listening to people talk about this. Before I was actually bothered by thinking that maybe they're somehow right and I'm missing out on something everyone else is clued in on.