You "network" by being useful. Don't keep score. If you're someone who can genuinely add value where ever you can, and without the expectation of reciprocity, people will naturally come to you.
When it comes to networking you have to be willing to make a lot of deposits with people before you can start making withdraws.
Couldn't agree more. Be useful. I volunteered for a few years at networking events as the member who welcomed new members to the event. This meant that every person who felt uncomfortable knew they instantly had someone to sit with and speak to. Anybody who doesn't know what networking is about would think I wasted my time because I wasn't hobnobbing with the most important people. But every one of those people remembered me for years and they know exactly what I do for a living. I had many opportunities open up through volunteering at those events. And the strangest part is, that I never took any of the opportunities offered, (busy elsewhere) and always connected them with another contact.
Precisely.
I would expand on this and also say that the most efficient way to be useful to people is to connect them with other useful people.
I'm a small fry client to a number of businesses, but my value to them is astronomical because of being so connected through my volunteer work and various projects.
It's kind of like how everyone needs a good mechanic, so if you know a good mechanic, you are valuable to every person that needs one.
It's a lot easier to be highly valuable through connections than through only your personal skill set, which is by definition limited. Your capacity for introducing two people who might have value to each other is almost limitless.
So it's not just a matter of "how can I be useful to you?" when you meet someone, but "who do I know who might be useful to you?"
We do this all the time naturally in small ways. If you discover a restaurant that you love, you bring friends there. You are useful to your friends and critically valuable to the restaurant. You get no personal gain, but everyone who benefits will value you for having made that connection.
That's networking. Plain and simple.
I was offered a job in an industry in which I have no formal experience and no direct value.
I was introduced to a high end firm that provides services in my field that I don't need, but I was so impressed with the business that I referred TONS of clients and got them a ton of exposure through sponsoring my volunteer events.
I'm now head of business development.