I don't think so. I believe they use that slot to market whatever of their businesses want to pony up offers. I tend to use the $1 off digital downloads pretty regularly; otherwise, I make them ship in 2 days and complain when they miss the guaranteed delivery date, netting a free month of Prime each time. (If I could figure out how to get them to use that horrendous UPS Mail Innovations service, I'd get a free month every dang time.)